Simple Middleware: Coming Soon

Every business ends up with the same small headache: one system needs to tell another system something, and the two don’t speak the same language. A new order arrives and the accounting tool needs to know. A form gets submitted and the right person needs a ticket. We’re building a tool to make that easy, […]

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Do You Actually Need a Website or a Web App?

Most business owners come to a developer with a solution already in mind: “I need a website,” or “I need an app like Uber, but for my industry.” The better starting point is the problem, because the two things are very different and cost very different amounts. A website tells people who you are. It […]

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Does Your Business Need a Mobile App?

“We should have an app” is one of the most common things business owners say, and one of the most often regretted. Apps are expensive to build, they need ongoing maintenance, and most customers will never download one. Sometimes an app is exactly right, and sometimes a good mobile website does the job for a […]

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How Can AI Actually Help Your Business?

AI is surrounded by hype, which makes it hard to see where it earns its keep. The useful applications are usually unglamorous. They remove the repetitive work that eats your team’s day. Where AI works well today Drafting and summarizing. First drafts of emails, proposals, product descriptions, and meeting notes. A person still reviews them, […]

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